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App store optimization is the process is driving up your visibility on organic searches in app store like Google play store or IOS play store. This process is crucial as your app is competing against millions of apps targeting the same market. User normal discovery process is limited to few app listed for a particular category in app stores.
Hence to get more traffic and more app installs, your app should be optimized for search.
Traffic to an app depends on the critical factor of visibility and discoverability. There are many ways for people to reach your app and the whole process of APP store optimization looks for opportunity to organically promote your app and get traffic.
InstaDigit follow a rigorous process of app store optimization which focuses on key aspects like content optimization, Keyword optimization, citation and review optimization resulting in higher organic downloads. Besides app optimization, the chances for people to install your app increase if the title and description is attractive, enables you to communicate the right category and is attractive. Here are some of the ASO factors that we work on
There are more than 40 app ranking signals and for a business it’s often hard to identify them and optimize the app consistently for great results. InstaDigit app store optimization would help you in this crucial marketing need.